Company Culture and Employee Engagement with Social Media

October 28, 2009 – Building community, especially inside large, fragmented organizations can be difficult. Organizations tend to separate employees around teams and company-wide culture often becomes merely a collective result of these different teams – and true employee engagement fails to arise.

James Burnes was asked to speak with the HR & Corporate Communications teams at Subaru-SIA about how their organization could embrace and utilize social media best practices to drive community within the 3,000 employee facility.